MINIMAL LOOK BOOK and branding FOR STARKLE





Enhancing the User Experience



Starkle is a minimal jewellery brand dealing in diamond and gold jewellery for everyday wear. For its newly launched collection, we created a look book that showcased its jewellery including necklaces, rings, earrings and bracelets. With the brand’s proposition of minimalism, the idea was to keep the look book elementary yet stylish and appealing.







See for yourself how we made the people OWN EVERYDAY!!



















Idea



For the branding, we had to create a design language that aligned with the brand’s idea of minimalism.



Execution



Keeping sophistication and classy as the core traits of the brand, we did its branding using subtle colours and minimum to no design patterns. Extending the same brand language to its website and look book, we maintained brand synergy.



Result



The branding was perfectly in sync with the product. With the e commerce website, the brand marked its presence and was able to garner quite an audience as soon as it launched.



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